Agender- Selfridges
Selfridges launched a 'gender-neutral' pop up shop to allow consumers to buy clothes without being restricted to men's or women's fashions.
Selfridges believe that shoppers no longer want to be defined or limited by their gender as to what they can wear. Instead they are able to shop for unisex or 'agender' clothing.
'We want to take our customers on a journey where they can shop and dress without limitations or stereotypes. A space where clothing is no longer imbued with directive gender values, enabling fashion to exist as a purer expression of 'self'.'
Blurring the lines of fashion.
No comments:
Post a Comment